Back in the day it was better to not unsubscribe from email that you didn’t want because to do so would just let them know that they’ve got a live email address that they could later sell and then your spam flood would just get worse. This isn’t the case anymore. The can spam act hasn’t made much of a dent in the amount of email that we all get because the growth of the internet dwarfs it but it has significantly reduced the number of email address trolls and it has made unsubscribing much easier.
I like to do it once a year.
These days with good spam control and Outlook having Junk AND Clutter folders to help keep your Inbox relevant you might think to just ignore it. But I’m going to argue that having a cleaner Clutter folder is actually helpful to your productivity.
Clutter is where email goes that you don’t interact with often. When Outlook sees that you don’t open certain email frequently it marks it as a lower priority for you and keeps it out of your Inbox. But that doesn’t mean that you’ll never interact with that email and so if there are too many advertisements from vendors vying for your attention then you won’t be able to easily see those newsletters that you like to read occasionally.
So go ahead and unsubscribe from them.
Each unsubscribe will look a little bit different from the next but all should be at the bottom of the page.
–Amy, president Harbor Computer Services
About Harbor Computer Services
Harbor Computer Services is an IT firm servicing Southeastern Michigan. We work exclusively under contract with our clients to provide technology direction and either become the IT department or provide assistance to the internal IT they already have. We have won many awards for our work over the years, including the worldwide Microsoft Partner of the Year in 2010. We’re the smallest firm to have ever won this most prestigious award. Most recently we were recognized as one of the top 20 visionaries in small business IT by ChannelPro Magazine (2015). And in 2016 as the top Michigan IT firm for Manufacturing. There are a few simple things that make Harbor Computer Services the best choice for your business. •We are Professionals •We are Responsible •We are Concerned About The Success of Your Business